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Purplle – Affiliate Marketing mandate to ConversionX

Purplle.com assigns their exclusive affiliate marketing mandate to ConversionX to be handled out of Gurgaon office

Gurgaon based performance marketing agency ConversionX has bagged the exclusive mandate for managing the affiliate marketing program for Purplle.com – India’s leading online beauty destination offering a wide assortment of 47,500 SKUs across 1,000+ third-party and owned brands. This new engagement will help Purplle.com to leverage a pool of over 2000+ direct publishers and 30+ affiliate networks via ConversionX which also manages affiliate duties for other leading internet players including Bookmyshow.com and Rummycircle.com among others.

Chitra Shah, Business Head, ConversionX, said, “The destination Purplle has a strong brand value and an existing latent demand to capture across the millennial digital shoppers who are seeking personalised beauty solutions online. With our specialized expertise in e-commerce performance marketing and analytics across channels, we are putting all efforts to make this partnership a success.”

Manish Taneja, Co-Founder & CEO, Purplle.com, said, ” We are excited in onboarding ConversionX as our exclusive affiliates agency, they are proven at scaling affiliate programs along with the high-quality publisher network buildup driving high ROI across similar clients. Their expertise and knowledge in affiliate marketing will help us to grow our business.”

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